Keep America Beautiful and Coca-Cola Partner to Fill Need for Recycling Bins in Public Spaces
The University of Rochester will get a boost to their recycling efforts this summer thanks to a significant grant made possible by The Coca-Cola Foundation. University Facilities and Services will receive a total of 15 recycling bins designed specifically for placement during special events on the River Campus and at the Medical Center.
“Through our partnership with Keep America Beautiful, the Coca-Cola Bin Grant Program supports local community recycling efforts across the United States,” said Lori George Billingsley, Vice President of Community Relations for Coca-Cola Refreshments. “We are pleased that these bins being placed [location of where bins will be used (i.e. in parks, schools, along streets] will provide additional opportunities for people to recycle.”
Recipients were chosen by Keep America Beautiful based on a number of criteria including level of need, recycling experience and the ability of applicants to sustain their program in the future.
Amy Kadrie, University Recycling Coordinator is especially pleased with recieving the grant, “We have many special events on campus, this program gives us an opportunity to easily add recycling where it is very much needed.”
“Providing infrastructure for people to recycle on-the-go in our communities is a key component of making recycling a natural thing to do,” said Matthew M. McKenna, president and CEO, Keep America Beautiful. “We are truly grateful for Coca Cola’s support and commitment to recycling, and for its support and commitment of the Bin Grant Program.”
The Bin Grant Program awards recycling bins directly to recipients and leverages volume buying discounts. In its seven years of operation, the Bin Grant Program has placed 29,000 recycling bins in over 500 communities in 48 states and the District of Columbia. A full list of the spring 2012 Bin Grant recipients and further information about the grant program is available at http://bingrant.org/.
About Keep America Beautiful, Inc.
Keep America Beautiful, Inc., established in 1953, is the nation’s largest volunteer-based community action and education organization. With a network of more than 1,200 affiliate and participating organizations, Keep America Beautiful forms public-private partnerships and programs that engage individuals to take greater responsibility for improving their community environments. For more information, visit www.kab.org.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, the world’s most valuable brand, our Company’s portfolio features 15 billion dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of 1.7 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world’s top 10 private employers with more than 700,000 system employees. For more information, please visit www.thecoca-colacompany.com or follow us on Twitter at twitter.com/CocaColaCo.
It’s great to see that the university is taking initiative to make recycling a big part of being on campus. The grant will definitely help to expand the recycling efforts of the school, and we will all benefit from this. We know about the importance of recycling and using recycled products and about its impact on the environment (in a good way), so we support these efforts to increase recycling.